I’m no expert in book trailers, but I’m certain that the use of every type of media in terms of promoting a book is well worth the effort! After studying several trailers on You Tube, making notes about what I liked and didn’t like, searching my computer’s clip art files for suitable photographs and downloading the perfect song…I had the beginnings of a book trailer. If you are familiar with Microsolt Publisher or Power Point, the Windows Live Movie Maker is an easy tool to use. If you aren’t, it might take a little practice, but the results can be very rewarding.
The most valuable aspect of a book trailer is the text. What does your trailer reveal about the story? Does is entice a potential reader to purchase your book? Does it reveal too much of the story? In terms of the pictures: Are the faces in your trailer that would ruin the reader’s idea of what the characters look like? Is there a pattern to your pictures: black and white, then color? Is there movement? As you watch your movie, what draws your attention? Is that where you want potential readers to look? And, most importantly, did you acknowledge the source of photos and music? Double-check copyright laws.
Image via CrunchBase
Here is a link to my first attempt at a book trailer:
http://www.youtube.com/watch?v=dE9tP1tNPfU
If you like it, ‘like’ it on Facebook. If you Tweet, please Tweet it. Share it and be a part of the marketing. And when you make your own trailer, send me a link! I’d love to return the favor!
And if you are intrigued, the book is available @ http://amzn.to/KSAlyb
